Oxi Alli Marmelada

Branding, Logo & Packaging design for the best mamrmelades in the world! It is one of my favourite projects because it's essentialy a family business. The name captures in Greek two, even three distinct meanings: 1. A reaction to my mums non-stop jam-making, No more Marmelade! and a reaction to the plethora of common jams in the Greek market that generally have little to nothing new to offer 2. You keep eating, can't stop and eventually you say 'No more Marmelade' because it's so tasty you will eat the whole jar! and 3. There is no other jam like this one, so when it comes down to choosing a refreshing new taste with all the nutritious benefits of both herbs and fruits of Greece, there is No Other Marmelade than 'Oxi Alli Marmelada'. 

 

The packaging design was kept to a minimal cost by sourcing localy bought jars and simply adding a transparent sticker with screenprinted white retro Greek typography contrasted by the vivid colour of the mamrmelade in the jars. Hence the result of a clear and pure message that focuses more on what's inside than the outside. Enjoy!

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Please visit our Facebook page: @OxiAlliMarmelada

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#Branding  #Logo  #Packaging